For ambassadors and creators

Claims guide

Simple, practical wording to help you talk about Forest products clearly, honestly and within Australian advertising rules.

Last updated 9 August 2026

Before you post

Share what you genuinely like, but keep health statements within the wording below. A personal story does not turn a prohibited treatment claim into an acceptable one.

  • Clearly disclose gifted products and any commission you may earn.
  • Use the product name shown on the current pack and only the wording in the “You may say” column.
  • Do not say a product fixed, treated, cured or prevented a disease or health condition.
  • Do not promise results, imply everyone will respond the same way or advise anyone to replace medical care.
  • If you are unsure, email justin@forestsuperfoods.com.au before posting.

Extra rule for TGA-listed products

If you received money, commission, a free or discounted product, or another benefit, do not describe your personal experience with a TGA-listed medicine. Use approved factual statements only.

Every advertisement for a listed medicine must name the exact product, use at least one accepted indication and prominently state: ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. Include any warning required by the current label.

Good: “Traditionally used in Ayurvedic medicine to help the body adapt to stress.”

Not permitted: “This completely fixed my anxiety.”

What you can say about each product

Formats and travel sizes are grouped with the matching full-size product. For foods, sensory comments and honest descriptions of how you use the product are welcome. Health claims must stay within this guide.

Product Type You may say Do not say
Turmeric+ Whole Food Blend Food
  • A whole-food blend containing turmeric, amla and moringa.
  • No extracts, fillers or synthetic ingredients.
  • Describe its earthy flavour and how you use it in your routine.
  • Do not say it treats arthritis, pain or inflammation.
Australian Coffee + Lion’s Mane Food
  • Australian coffee combined with whole Lion’s Mane mushroom.
  • Describe the flavour, preparation and place in your morning routine.
  • Do not say it treats ADHD, brain fog, dementia or a cognitive disorder.
Phyto Omega 3Omega 3 Microalgae Food
  • A plant-based omega-3 product made from microalgae.
  • Provides the amount of omega-3 stated on the current product label.
  • Do not say it prevents heart disease, lowers cholesterol or treats inflammation.
Natural MagnesiumMagnesium + Vitamin D2 Complex Food
  • Contains magnesium sourced from seawater, trace minerals and vitamin D2.
  • Quote nutrient amounts only from the current label.
  • Do not say it cures cramps, insomnia, anxiety or a deficiency.
Natural Hormone ReliefARTG 513086 · Forest Super Foods Natural Hormone Support TGA listed
  • Maintains general health and wellbeing.
  • Traditionally used in Western herbal medicine to support energy levels and help the body adapt to stress.
  • Traditionally used in Western herbal medicine to relieve menopausal symptoms, hot flushes and menstrual cycle irregularity, and support healthy libido.
  • Antioxidant; helps reduce free radicals formed in the body.
Paid or gifted creators: factual claims only. Do not describe your own results. Include: “If symptoms persist, talk to your health professional.”
  • No personal testimonials.
  • Do not say it balances hormones, replaces HRT, treats a mental health condition or guarantees relief.
  • Do not refer to chronic fatigue syndrome.
Organic Ashwagandha CapsulesMini Pure Ashwagandha Root Capsules · ARTG 508378 TGA listed
  • Traditionally used in Ayurvedic medicine to help the body adapt to stress, calm the mind and soothe the nerves.
  • Traditionally used in Ayurvedic medicine to relieve nervous tension and symptoms of mild anxiety, and support healthy mood balance.
  • Antioxidant; helps reduce free radicals formed in the body.
Paid or gifted creators: factual claims only. Do not describe your own results. Include: “If symptoms persist, talk to your health professional.”
  • No personal testimonials.
  • Do not refer to anxiety unless you say “mild anxiety”.
  • Do not imply treatment of a mental illness, depression or an anxiety disorder.
Organic Moringa CapsulesARTG 460360 TGA listed
  • Antioxidant; helps reduce free radicals formed in the body.
  • Traditionally used in Ayurvedic medicine to relieve inflammation.
Paid or gifted creators: factual claims only. Do not describe your own results. Include: “If symptoms persist, talk to your health professional.”
  • No personal testimonials.
  • Do not say it treats arthritis, cures pain or replaces medical care.
Forest Super Foods Sleep WellARTG 521594 · Use this row only when the pack carries this product name and AUST L number TGA listed
  • Traditionally used in Western herbal medicine to relieve restlessness and sleeplessness.
  • Traditionally used in Western herbal medicine as a calmative and nervous system relaxant, to induce sleep and support healthy sleeping patterns.
Paid or gifted creators: factual claims only. Do not describe your own results. Include: “If symptoms persist, talk to your health professional.”
  • No personal testimonials.
  • Do not say it cures insomnia or treats anxiety, depression or another mental health condition.
  • Do not use these claims for Relax Whole Food Supplement.
Lion’s Mane Mushroom CapsulesAustralian Lion’s Mane Capsules · Fruiting Body Lion’s Mane Capsules Food
  • Made from Australian-grown Lion’s Mane mushroom.
  • State “whole mushroom” or “fruiting body” only when it matches the exact pack.
  • No extracts or fillers.
  • Do not say it treats ADHD, dementia, depression, brain fog or memory loss.
Lion’s Mane Mushroom PowderAustralian Grown Lion’s Mane Powder · Fruiting Body Lion’s Mane Mushroom Powder Food
  • Use “whole mushroom” or “fruiting body” only when it matches the exact pack.
  • Describe its flavour and how you add it to food or drinks.
  • Do not claim cognitive treatment, neurogenesis or disease prevention.
Mini Australian Grown Lion’s Mane Capsules Food
  • A travel-size Australian-grown Lion’s Mane mushroom product.
  • Describe capsule format and routine.
  • Do not promise stronger or faster cognitive results.
Reishi Mushroom CapsulesMini Australian Grown Reishi Mushroom Capsules Food
  • Made from Australian-grown whole Reishi mushroom.
  • Describe how it fits into your evening routine.
  • Do not say it treats insomnia, anxiety, stress disorders or immune conditions.
Reishi Mushroom PowderAustralian Grown Reishi Mushroom Powder Food
  • Australian-grown whole Reishi mushroom powder.
  • Describe flavour, preparation and routine.
  • Do not say it induces sleep or treats a health condition.
Australian Reishi Mushroom Food
  • A whole-mushroom Reishi product grown in Australia.
  • Use the exact format and ingredient description on the pack.
  • Do not claim it treats insomnia, anxiety, cancer or immune disorders.
Cordyceps MushroomWorld Class Cordyceps · Mini Australian Grown Cordyceps Food
  • A whole Cordyceps mushroom product.
  • Describe its origin, format and how you use it before an active day.
  • Do not say it treats fatigue, lung conditions or improves athletic performance unless Forest supplies approved evidence and wording.
Turkey Tail MushroomAustralian Turkey Tail · Powder · Travel Capsules Food
  • Made from Australian-grown whole Turkey Tail mushroom.
  • Describe powder or capsule format and how you use it.
  • Do not say it boosts immunity, prevents infection, treats cancer or improves gut disease.
Chaga MushroomWild Harvested Chaga Food
  • A wild-harvested Chaga mushroom product.
  • Describe flavour, preparation and ingredient origin accurately.
  • Do not say it prevents illness, boosts immunity or treats cancer.
Forest Mushroom Blend CapsulesMini Mushroom Blend Capsules Food
  • A blend of whole mushroom ingredients in capsules.
  • Name the included mushrooms from the current label.
  • Do not claim treatment of brain, gut, immune or sleep conditions.
Forest Mushroom Blend Powder Food
  • A whole-mushroom powder blend.
  • Describe taste, preparation and the mushrooms listed on the current pack.
  • Do not make therapeutic claims for the blend.
Relax Whole Food SupplementMini Relax Blend Capsules Food
  • A whole-food blend designed for an evening routine.
  • Describe the ingredients and your wind-down ritual.
  • Do not say it induces sleep, treats insomnia or relieves anxiety.
  • Do not confuse this product with Forest Super Foods Sleep Well unless the current pack carries the matching AUST L number.
Certified Organic Red Maca Root Capsules Food
  • Made from certified organic red maca root.
  • Describe the capsule format and how you use it.
  • Do not say it balances hormones, treats menopause or improves fertility.
Organic Red Maca Powder Food
  • Certified organic red maca root powder.
  • Describe its malty flavour and use in food or drinks.
  • Do not say it treats prostate conditions, infertility or hormonal disorders.
Organic Black MacaCertified Organic Black Maca Powder · Certified Organic Black Maca Capsules · Mini Black Maca Powder Food
  • Made from certified organic black maca root.
  • Describe taste, preparation or capsule format accurately.
  • Do not say it treats low libido, infertility, depression or fatigue.
Organic Yellow Maca Powder Food
  • Certified organic yellow maca root powder.
  • Describe flavour and how you add it to food or drinks.
  • Do not claim hormone balancing or treatment of a condition.
Australian Greens Capsules Food
  • A capsule blend of the whole-food ingredients stated on the current label.
  • Australian-grown ingredients may be identified where confirmed on the pack.
  • Do not say it detoxes the body, replaces vegetables or treats a deficiency.
Australian Greens PowderMini Australian Greens Food
  • A whole-food greens powder.
  • Describe ingredients, flavour and how you mix it.
  • Do not claim detoxification, disease prevention or equivalence to a serving of vegetables unless the exact claim appears on the current label.
Divine Woman Capsules Food
  • A capsule blend made from the whole-food ingredients on the current label.
  • No extracts, fillers or synthetic ingredients.
  • Do not say it balances hormones, treats PMS, menopause, anxiety or fatigue.
Divine Woman Super Food Mix Food
  • A whole-food powder blend.
  • Describe ingredients, flavour and how you prepare it.
  • Do not claim treatment of hormonal, mood, skin or energy conditions.
I Am Warrior Men’s Capsules Food
  • A capsule blend made from whole-food ingredients.
  • Describe the ingredients and daily format.
  • Do not say it raises testosterone, treats erectile dysfunction or cures fatigue.
I Am Warrior Men’s Super Food Mix Food
  • A whole-food powder blend.
  • Describe flavour, preparation and ingredients from the current label.
  • Do not claim treatment of hormonal, sexual or energy conditions.
Australian Organic Beef Liver Food
  • Made from Australian organic beef liver.
  • Contains naturally occurring nutrients; quote amounts and any “source of” claims only from the current label.
  • Do not say it treats iron deficiency, anaemia, fatigue or replaces prescribed supplements.
Camu Camu BerryCertified Organic Camu Camu Berry Powder · Certified Organic Camu Camu Berry Capsules Food
  • Made from certified organic Camu Camu berry.
  • Quote vitamin C amounts or permitted nutrient claims only from the current label.
  • Describe its tart flavour, preparation or capsule format accurately.
  • Do not say it prevents colds, boosts immunity or treats a deficiency.
West Australian Bee PollenMini WA Bee Pollen Food
  • Bee pollen sourced from Western Australia.
  • Describe its flavour, texture and use as a food topping.
  • Do not claim allergy relief, immune treatment or guaranteed energy.
Unfiltered Hemp Seed Oil Food
  • Unfiltered hemp seed oil containing naturally occurring omega fats.
  • Describe flavour and culinary use.
  • Do not say it treats skin conditions, inflammation, pain or heart disease.
Australian Hemp Protein Powder Food
  • Australian hemp protein powder.
  • Quote protein, amino acid and omega content only from the current label.
  • Describe flavour and use in smoothies or food.
  • Do not promise muscle gain, weight loss or treatment of a deficiency.
Vitamin Sea Food
  • A sea-vegetable whole-food product.
  • Quote iodine or mineral amounts only from the current label.
  • Do not say it treats thyroid disease, iodine deficiency or detoxes heavy metals.
Rhodiola Rosea Food
  • Made from Rhodiola rosea in the format stated on the current pack.
  • Describe its taste, format and use in your routine.
  • Do not say it treats depression, anxiety, burnout or chronic fatigue.
Brain Food Food
  • A whole-food blend containing the ingredients listed on the current pack.
  • Describe flavour, preparation and place in your routine.
  • Do not say it treats ADHD, dementia, brain fog or memory loss.
Activated Charcoal Food
  • Activated charcoal in the format and serving directions shown on the current pack.
  • Do not claim detoxification, poisoning treatment, digestive treatment or first-aid use.
  • Do not recommend taking it with medicines.
Australian Apple Cider Vinegar Food
  • Australian apple cider vinegar with the “mother”, where stated on the pack.
  • Describe flavour and culinary use.
  • Do not claim weight loss, blood-sugar control, gut treatment or detoxification.
Australian Spirulina Food
  • Australian-grown spirulina.
  • Quote protein, iron or other nutrient amounts only from the current label.
  • Describe flavour and use in food or drinks.
  • Do not claim detoxification, immune boosting or treatment of anaemia.
Organic Matcha Green Tea Food
  • Organic green tea matcha.
  • Contains naturally occurring caffeine; describe flavour and preparation.
  • Do not promise weight loss, detoxification or disease prevention.
Organic Barley Grass Powder Food
  • Organic barley grass powder.
  • Describe colour, flavour and how you mix it.
  • Do not say it detoxes, alkalises the body or treats a deficiency.
Organic Açaí Powder Food
  • Organic açaí berry powder.
  • Describe its berry flavour and use in bowls, smoothies or food.
  • Do not promise weight loss, anti-ageing or disease prevention.
Organic Raw Cacao Powder Food
  • Organic cacao powder.
  • Quote nutrient amounts only from the current label.
  • Describe rich cacao flavour and culinary use.
  • Do not say it treats depression, magnesium deficiency or heart disease.
Hot Cacao Blend Food
  • A cacao drink blend made with the ingredients shown on the current pack.
  • Describe flavour, preparation and serving ritual.
  • Do not say it treats sleep, stress, mood or hormonal conditions.
Organic Wheatgrass Powder Food
  • Organic wheatgrass powder.
  • Describe colour, flavour and how you add it to drinks.
  • Do not claim detoxification, disease prevention or treatment of a deficiency.
Youth Booster Moringa Oil Skincare
  • A topical moringa oil for moisturising and nourishing the skin.
  • Describe texture, scent and how your skin feels after use.
  • Do not say it heals eczema, psoriasis, acne, wounds or reverses ageing.
Aloe Mist Skincare
  • A refreshing topical mist that helps hydrate and soothe the feel of skin.
  • Describe scent, texture and cooling feel.
  • Do not say it treats burns, dermatitis, inflammation or a skin disease.
Rose Water Mist Toner Skincare
  • A rose-water facial mist and toner that helps hydrate and refresh the skin.
  • Describe scent and cosmetic feel.
  • Do not say it treats acne, rosacea, dermatitis or permanently tightens skin.
Bee Repair Balm Skincare
  • A topical balm that helps moisturise, protect and soothe the feel of dry skin and lips.
  • Do not say it heals wounds, infections, eczema, dermatitis or other medical conditions.
Lavender Relaxation Eye Pillow Other
  • A lavender eye pillow for a comfortable wind-down or relaxation ritual.
  • Describe materials, scent and feel accurately.
  • Do not say it treats insomnia, headaches, anxiety or eye conditions.
Borosilicate Bottle Other
  • Describe its material, size and intended use exactly as listed.
  • Do not attach health or detox claims to the bottle.
Gift CardsForest Super Foods Gift Card Other
  • A Forest Super Foods gift card in the value and terms shown online.
  • Do not imply guaranteed health results from a gift card purchase.
Wholesale Posters and Display Materials Other
  • Use only the final Forest-supplied artwork and wording.
  • Do not alter the artwork to add health or treatment claims.

Keep disclosures obvious

Put the disclosure where people will see it immediately, not behind “more”, in a profile bio or at the end of a long hashtag list. Plain wording such as “Gifted by Forest Super Foods” and “I may earn commission from purchases through my link” is clear.

About this guide

This is Forest’s creator guidance, not personal legal or medical advice. Product labels and ARTG entries can change. The current pack and current Forest approval always take priority. Ask Forest before using any statement not shown here.